Are you thinking of upping your affiliate marketing game in 2019? If so, then you need to stay abreast of all of the recent trends.
Do not worry, you do not have to scour the internet for such information because, in this article, I will gladly be giving it to you. Do read through the rest of the article to find out what they are.
Focus on Product Reviews
Because the general global economy is doing good, more and more people now have the disposable income to spend on things that they want to buy (aside from their needs, of course).
That being said, product reviews have become more and more appealing. People who search for them just need a little bit more convincing before they make the purchase decision.
Now, before you create such content, you have to make sure that you are truthful at all times. Remember that people can check other websites and cross-check the information that you give to them with the things that they might learn in others.
You want to maintain integrity here and reputation is everything in affiliate marketing. It is best that you remain consistently true in your product reviews because people can see a glorified sales copy from a genuine review from a mile away.
The E-Commerce Industry Will Be Stronger
It is quite easy for anyone to build their own online stores and because they want people to know that they are selling some products, online entrepreneurs are always on the constant lookout for affiliate marketers.
E-commerce is going stronger each and every year and that is going to be evident in 2019 and in the foreseeable future.
Fortunately, affiliates need not search far and wide since most of the online entrepreneurs are going to affiliate networks anyway.
Facebook Ads and Remarketing Tools Are Going to Be Mainstream
A lot of people go to Facebook for a variety of reasons. Some use the platform as a means to communicate with their loved ones and some people would use it for affiliate marketing as well.
The reason why Facebook ads are going to be more popular moving forward is due to the platform’s targeting algorithm. If you want to target a specific demographic, the platform can easily do that (for a small price).
Remarketing tools will also be used in conjunction with Facebook ads to bring better results.
More Graphical Content
In the early days of affiliate marketing, affiliates would have to focus their efforts on providing written content to their audience.
That is still relevant in this day and age, but one thing that you should keep in mind is that more graphical content will give you better results. Think about incorporating more images and videos into your content portfolio.
Optimizing Your Keywords for Voice Search
As smart devices and IoT become more mainstream, expect people to use voice search organically than ever before.
Affiliate marketers should not only use high-traffic keywords but they should also use those that would come naturally when spoken to someone. Voice search is going to be a huge thing in 2020 and beyond, so always remember that.